Why Become a VMware Cloud Services Provider - SaaS
Expand your business beyond your cloud with easy access to a broad portfolio of multi-cloud services powered by VMware Cloud Partner Navigator, a unified platform that helps simplify the delivery of differentiated services.
Why Become a VMware Cloud Services Provider - SaaS
Expand your business beyond your cloud with easy access to a broad portfolio of multi-cloud services powered by VMware Cloud Partner Navigator, a unified platform that helps simplify the delivery of differentiated services.
Faster Time to Market
Deliver vertical market expertise with service compliance certifications to accelerate time to market, driving higher revenue, market share and establishing leadership.
Geographic Expansion
Partners can broaden their technology portfolio and expand to new regions without expensive data center investments.
Cloud Services Provider - SaaS Benefits
Cloud Services Provider - SaaS Benefits

Consistent and Predictable Revenue
Leverage the value of recurring revenue and a steady income generated by monthly billing. Add a level of financial stability and invest and growth initiatives.

Build Long-Term Relationships with Customers
Better understand customer’s evolving needs and deliver end-to-end solutions. This allows you to build credibility, become a trusted advisor and upsell other services.

Achieve Major Efficiency Gains
Standardize solutions across customers which makes purchasing, deploying, and managing far easier and allows you to quickly scale your business.

Choosing the Right Business Model
VMware offers our partners several business models to choose from. The best approach to determine the right fit, starts with the intention to own the terms of service for end customers.
Determining Cloud Services Provider – SaaS is the Right Fit:
- Cloud Services Provider – Cloud Builder Route to Market:
If you’d prefer to build services yourself in your own data center, then the VMware Cloud Service Provider – Cloud Builder route to market for cloud partners is the right model for your business - Cloud Services Provider – SaaS Model:
If you’d like to leverage VMware’s data center and purchase VMware cloud offerings to provide fully managed services on top, with the VMware brand, then the Cloud Services Provider - SaaS route to market is the right choice for your business.

Requirements to Become a Cloud Services Provider – SaaS Partner
Service providers must sign a new agreement with a minimum committed MSRP spend through an aggregator. As a partner, they own the terms of service for their customers and must include support and managed services.
- Join the VMware Partner Connect Program
- Complete requirements of preferred tier
- Sign Aggregator contract: minimum commit spend
- Own terms of service and provide support
- Provide fully managed services
- Complete training: Sales & technical accreditations
Cloud Services Provider - SaaS Services
VMware Cloud on AWS
Extend your VMware environment to an asset light deployment for hybrid cloud and deliver cloud migration, data center extension, DR, app modernization and more.
VMware Aria Cost powered by CloudHealth
Leverage this multi-cloud management platform to analyze, optimize, and govern multi-cloud operations from a single pane of glass and streamline billing.
VMware Cloud Director service
Leverage a new VMC on AWS SDDC and provision bite-sized multi-tenant resources for customers, lowering barrier to entry for on-boarding smaller customers.
VMware Tanzu Mission Control
Enhance operational efficiency by effectively managing multiple Kubernetes clusters and automating tasks across disparate environments with VMware Tanzu Mission Control.

Just this quarter alone, we've gone from zero to five Fortune 500 logos buying VMware Cloud on AWS. VMware is recognizing the cloud piece with this new master competency. Therefore, we can really drive this pinpoint solution that our customers are asking from us and we team with VMware on.

Using VMware’s Cloud Partner Navigator is very seamless. It offers us a one-stop portal to provision new customers, and new tenants as we onboard them and it gives us the ability to quickly and easily do all kinds of management tasks that allow the project to continue to move quickly.

VMware Cloud on AWS provides a foundational platform to run VMware solutions without having to engineer a solution from the ground up.

ITOCHU Techno-Solutions Corporation is the biggest reseller/ solution provider of VMware in APJ and has been engaged in all aspects of the VMware Partner Connect Program asset-lite and asset-heavy solutions.

Our new managed service offering for VMware Cloud on AWS allows our clients to benefit from the AWS cloud while maximizing their existing investments in VMware.

Customers love VMware Cloud on AWS for the ease of use, reliability and availability of the service. They receive real value through the integration with AWS native services.

Thanks to the level of automation and simplification introduced, VMware Marketplace has allowed us to quickly expand the catalog of applications and templates that we make available to our customers.
Cloud Services Provider -SaaS Resources
Cloud Services Provider -SaaS Resources
CSP-SaaS & Cloud Partner Navigator Handbooks
Cloud Services Provider - SaaS Handbooks
Cloud Services Provider - SaaS Pricing Guide
Partner Connect Program Guide
Using Cloud Partner Navigator
VMware Cloud Provider Commerce Portal Documentation
Cloud Services Provider - SaaS End-to-End Getting Started Guide
Why Become a VMware Cloud Services Provider – SaaS Partner (Deck)
Solution Brief
Cloud Services Provider - SaaS Solution Brief
Case Studies
Vox Mobile Helps an Enterprise Reduce 300% in Costs with VMware Workspace ONE
VMware Cloud on AWS - Faction Case Study
VMware Cloud on AWS - Effectual Case Study
VMware Cloud Director service - T-Systems Case Study
Faction: Offering Differentiated Cloud Services Provider – SaaS Services with VMware Cloud on AWS
VMware Cloud on AWS - RoundTower Case Study
VMware Cloud Director service - ITOCHU Techno-Solutions Corporation Case Study
VMware Cloud on AWS - Triple S Case Study
RoundTower: Offering Differentiated Cloud Services Provider – SaaS Services with VMware Cloud on AWS
Marketplace - Netalia Case Study
Training
Course - Strategy: Why Become a VMware Cloud Services Provider – SaaS Partner?
Useful Links
Why Become a VMware Cloud Services Provider – SaaS Partner (Deck)
Videos
Vox Mobile - Managed Mobility Services with Anywhere Workspace offering
Connectria – VMware Cloud on AWS/VMware Cloud Disaster Recovery offering
Take Your Cloud to the Next Level
Cloud Services Provider – Cloud Builder
Focus on high-value cloud services and solutions, and less on the complexities of managing infrastructure and custom tooling.
Cloud Services Provider – SaaS
Save costs by leveraging VMware as-a-service offerings without the need to run your own data center, and benefit from faster time-to-market.